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Why IT should be a huge part of the marketing strategy
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Why IT should be a huge part of the marketing strategy

News Desk
News Desk
January 31st, 2023
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Hosted Solutions and Cloud Computing – For a fully integrated network, you might select to have your entire internet presence and intranet provision hosted in one place. Many companies have at least two different websites. And different departments in your company might require different types of intranet. The marketing team is likely to be running several different cloud-based software programs. These are required to manage their campaigns. Keeping this updated, secure, and accessible is one of the biggest challenges they face.

Working in the cloud means your workforce can work from anywhere at any time of the night or day. If you want to hire the best talent in the world, chances are you need to look globally and across time zones. Collaborative working is made possible through the cloud, regardless of geography.

Once you’ve established the right type of IT service provision for your business, you can start to use it outside of your business too. Social media is a huge part of any brand marketing campaign. But it has its vulnerabilities and restrictions too. Do you want to integrate your social media activity with the rest of your website or data services? You will need an IT system and network that can support that securely.

Now IT has become the norm for all businesses, it’s easy to forget the full scope and demand on such systems. To stay competitive, you need to stay ahead of the IT revolution.

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