Real-time information services provider Neustar has been selected as a digital identity partner for Visa ID Intelligence.
Neustar’s Multi-Point Identity Confidence solution, which instantly authenticates digital identities, will be employed. The API-based technology continuously corroborates, verifies and amends identities, attributes and information.
“While recent data breaches have heightened the need for fraud prevention measures, companies also need to continue to provide a frictionless experience to consumers online and via mobile and not have a chilling effect,” Neustar general manager for Risk Solutions Sai Huda said.
“This is why we are seeing more companies reach out to us and quickly integrate our next generation API-based solution seamlessly, and why were are continuing to receive industry recognition, such as being selected by Visa for its ID Intelligence.”
Visa ID Intelligence allows organizations to adopt emerging authentication technologies and create secure, and convenient ways for consumers to transact on connected devices. It offers a curated selection of leading third-party authentication technologies with faster, simpler integration.
“We’re pleased to work with Neustar to offer digital identity authentication as part of Visa ID Intelligence,” said Mark Nelsen, Senior Vice President, Risk and Authentication Products, Visa. “Smarter authentication will help deliver more seamless consumer experiences as well as better decisioning for issuers, acquirers and merchants.”
Neustar’s Multi-Point Identity Confidence solution helps clients with:
- Account opening
- Filling out forms to sign up for a service or file a complaint
- Request for products or services
- Password resets
- Purchase goods
- Log in to perform transactions