Ambrosus, the blockchain-based ecosystem for the supply chain, today announced that Mohammed Al Fardan will join the company as head of the Middle East Region. An entrepreneur and expert in operational management, Mr. Al Fardan will be responsible for driving business development and strategic partnerships in the region.
“Inefficient, unethical and outdated, the problems associated with modern-day supply chains require a far-reaching, global solution,” Ambrosus cofounder and CEO Angel Versetti said. “Given the scope of the Ambrosus project, an unwavering knowledge of the Middle East is fundamental in ensuring a successful roll out of the Ambrosus project in such an influential region.
“Mohammed Al Fardan’s wealth of experience, specifically in operations and development in the Middle East, will underpin Ambrosus’ global presence in working towards our ambitious goal to revolutionize traditional supply chains through the adoption of blockchain technology.”
Mr. Al Fardan began his career at IBM, Lexmark and Microsoft, driving innovation and growing their reach in the Middle East. For his role in introducing the venture capital concept to the region, Mr. Al Fardan was awarded the Entrepreneur of the Gulf Region in 2014. Managing acquisitions and attracting leading ICT firms to operate in the Middle East North Africa (MENA) region, he also created the concept and strategy for MENA’s ICT hub city, the first fully integrated smart city.
“Ambrosus is actively developing a solution to a multitude of problems we face as consumers on a global scale and creating a product that utilizes the latest, cutting edge technology,” Mr. Al Fardan said. “The Ambrosus project is innovative, inspiring, and highly motivating, I am elated to join the team and play a role in delivering this revolutionary product to the market.”
Mr. Al Fardan is the 7th generation of the Al Fardan family, a prominent trading family in the Arabian Peninsula since 1785. He co-founded and managed a number of international ventures under the Mohammed Al Fardan Group, which is focused on venture capitals, blockchain, cryptocurrencies, global remittances, digital banking, e-commerce, jewellery, automotive, superyacht management services, trading, travel and tourism, hospitality, information and communication technologies, pharmaceuticals, fragrances, and luxury brands. Currently working on establishing the first smartphone manufacturing facility in Bahrain for the Middle East and Africa to manufacture most of the known brands locally, Mr. Al Fardan is introducing initiatives focused on start-ups in the region as well as empowering women, leveraging on his global networks.
Joining Mohammed Al Fardan on the Ambrosus team is Nathalie Kazzi. With 15 years of operational leadership and project management experience in the Middle East, Africa, Europe, and Australia, Kazzi will take the role of interim COO. With an MBA from Chicago Booth, as well as implementing high-profile technology projects at a global level for Shell and SGS, Kazzi Co-founded Decisive, the financial advisory firm.