RedCrow partnership connects healthcare startups to equity crowdfunding

RedCrow, an equity investing platform focusing on opportunities in medical technology, today announced a partnership with The Innovation Institute, an incubator for growing healthcare startups, to promote qualified companies within the sector.

The partnership will give startups exposure to crowdsourcing and equity crowdfunding with direct access to RedCrow’s professional pool of investors. Co-founded by Brian Smith and Jerry Harrison in November 2016, RedCrow’s mission is to help investors discover privately held, early stage startups in the booming healthcare sectors and connect with backers to expand their business.

Brian Smith

Brian Smith

“Our mantra is knowledge is power — invest in what you know,” RedCrow CEO Brian Smith said. “Our niche in healthcare is focused on bringing knowledgeable investors to make educated investments in companies within their vertical. The Innovation Institute’s 200K-plus members are just that: knowledgeable healthcare professionals and ‘Doctorprenuers’ who can advise early-stage companies.”

RedCrow will create a customized social platform for The Innovative Institute’s members, giving users the the opportunity to join RedCrow’s social discussion, share ongoing campaigns, and discuss investment opportunities with professionals in the field. Unlike other crowdfunding platforms, RedCrow allows the public to invest alongside prominent industry experts who serve as RedCrow advisors and strategic investment partners, who perform a higher level of due diligence than competitors.

“We are excited about the new relationship with RedCrow and look forward to working with their leadership,” The Innovation Institute’s president and CEO Joe Randolph said. “The strategic purpose of The Innovation Institute model is to advance innovation.  This relationship will allow us to help new startup ventures get needed capital to grow their companies and bring products to market.”

“Since our launch, we have already interacted with nearly a dozen early-stage companies that have been created by extremely talented medical professionals across our 125-member system hospitals,” The Innovation Institute’s EVP Larry Stofko said. “Our partnership with RedCrow will provide these companies with the post-seed funding needed to get to the next level, as well as provide individuals in the healthcare ecosystem an exciting opportunity to invest in their peers.”