In today’s world of instant communication, it is more important than ever that you give your customers a wide variety of methods to get in touch with your business. After all, you want to be seen as a company that is contactable and open to your clients. So, in this blog post, we are going to offer a quick run through of just a few of the best ways to make your business contactable. Remember, as well as being easy to contact, you also need to have the means to respond to the queries of your customers quickly and effectively.
Display contact information clearly on your website
Customers are spending less and less time on a single website these days, so you need to make sure that your contact information is easy to find. If not, they may become frustrated and turn to one of your competitors instead. Try displaying your contact information in a prominent position on every page of your website such as the header. And you should also have a dedicated ‘Contact Us’ page on your website where all of your details are clearly listed in full. Your business should also be listed on business directories and on search engines like Google.
Make it straightforward to reach a human
There are still many people out there who prefer picking up the phone to email, and you need to make it as easy as possible for them to get straight through to a human. If you do have an automated answering system, you need to make it easy to operate. Don’t give too many options and risk confusing your callers. You also need to have a clear method of taking and passing on information so that the customer doesn’t have to give the same details again and again.
Offer a live chat service
A live chat service is often the most convenient for customers as they can get in touch straight away with the click of a button. You could provide this through your website or your app, remembering that great products are built with Plivo’s SMS APIs. Agents also have the ability to multitask and deal with several customers all at once rather than just one at a time. If customers can have the queries answered in a short amount of time, they are much more likely to return to use your services again.
Run social media accounts
Many people also want to be able to contact their favourite brands and businesses via social media, so find what which channels your users are most active on and offer a customer support service through them. While you may not be able to monitor these channels at all times, you can still set up your account to send out a message acknowledging that the query has been received and reassuring your customers that a solution is being worked on.