UEFA to Distribute Football Tickets via Blockchain Application
In another example of blockchain technology’s prowess, the Union of European Football Associations (UEFA) revealed that it distributed 100 percent of the tickets for a recent football match solely using blockchain. UEFA’s Blockchain Success According to the official UEFA website, tickets for the UEFA Super Cup final between Real Madrid and Atletico Madrid, held in Tallinn, Estonia, were distributed via a mobile phone-based blockchain application. The blockchain experiment was deemed a success by the football association. In May 2018, UEFA distributed a little over 50 percent of tickets for the Europea League Cup final in Lyon, France, through a blockchain application. At the time, UEFA was pleased with the “successful implementation” of blockchain within its existing software infrastructure. Furthermore, UEFA has decided to continue using blockchain technology for future matches, as noted by the announcement: “UEFA is looking to make its ticket sales process for matches more simple and safe—thanks to a new system
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