Bluebird Mining Ventures Ltd. has announced it will systematically convert its gold mining revenues into Bitcoin. This is a move to adopt the world’s leading cryptocurrency as a core treasury reserve asset.
The company with gold and silver operations across Asia—including South Korea and the Philippines—will now channel income from its physical gold production directly into Bitcoin. The company’s leadership frames this as a response to “tectonic shifts” in global finance, where digital alternatives are challenging traditional stores of value.
Bluebird’s gold projects—Gubong and Kochang in South Korea and Batangas in the Philippines—hold a combined estimated resource of 1.8 million ounces of gold. Rather than holding cash or reinvesting solely in mining operations, Bluebird will now retain Bitcoin on its balance sheet. It will serve as a long-term reserve asset, joining corporations worldwide that have integrated digital assets into their treasury management.
Why Bluebird Mining Chose Bitcoin
The decision comes amid rising inflation, persistent geopolitical tensions, and mounting concerns over global debt levels. Additionally, expansive central bank monetary policies have been key drivers behind its move to Bitcoin.
The digital asset’s limited supply, decentralization, and growing institutional acceptance make it, in Bluebird’s view, an increasingly attractive hedge against currency devaluation and economic instability.
With this move, Bluebird becomes the first publicly traded UK mining company to implement a Bitcoin-first treasury strategy. The company’s leadership believes this positions Bluebird as a financial innovator. Additionally, it also offers early investors a unique value proposition compared to peers in the sector.
For now, Bluebird is staking its future on the enduring value of gold and the disruptive potential of Bitcoin. As more traditional companies explore Bitcoin as a treasury reserve, the move could serve as a blueprint for others.
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