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SRM Entertainment Announces $100M TRON Treasury Strategy

Simon Simba
Simon Simba
Simon is a writer with five years experience in crypto and iGaming. He currently works as a freelance writer at BanklessTimes where he focuses on simplifying daily crypto developments for readers. He discovered crypto in 2022 while writing news about NFTs for a news website in the US, and has since written for two other international NFT projects, and a Web3 gaming agency.
July 1st, 2025
Editor:
Joseph Alalade
Joseph Alalade
Editor:
Joseph Alalade
News Lead and Editor
Joseph is a content writer and editor who has actively participated in crypto for over 6 years. He enjoys educating others about Web3 and covering its updates, regulatory developments, and exciting stories.

SRM Entertainment, Inc. (Nasdaq: SRM) has completed a $100 million TRON treasury launch and staked a staggering 365,096,845 TRON (TRX) tokens through the decentralized lending platform JustLend.

This positions SRM as the world’s largest publicly traded holder of TRON tokens, and could yield up to 10% annually—a figure that far outpaces returns from traditional corporate treasuries.

How The Yield Works

SRM’s staking strategy is designed to maximize returns by combining two TRON-specific revenue streams:

  • Standard staking rewards: Traditionally, staking TRX yields around 5–6% annually.
  • Energy renting: Unique to TRON’s network, energy renting allows users to lend out computational resources for additional income.

By blending these mechanisms, SRM aims to raise its annual yield to 10%, more than double the average yield of 4.3–4.7% recently generated by corporate giants like Apple on their cash reserves. The company’s substantial position is also expected to boost liquidity and stability within TRON’s staking pools, potentially encouraging further institutional participation in the network.

Anticipated Challenges For SRM Entertainment 

There are risks associated with SRM’s aggressive crypto venture. Despite the attractive potential profits, the TRX Coin remains a shaky investment, and the company’s success is now closely tied to TRON’s ecosystem and the frequently contentious Justin Sun. SRM’s approach is further complicated by the regulatory uncertainty that also hangs over the cryptocurrency industry in the United States.

Nevertheless, the action is being hailed as a vote of confidence in TRON’s long-term sustainability. TRON has emerged as a major force in stablecoin settlements worldwide, particularly in emerging nations, with over $80 billion in dollar-based stablecoins circulating on its network. Data also shows that over 60% of global stablecoin payment volume happens on the Tron network.

The institutional-scale staking offered by SRM may help further establish TRON as the preferred blockchain for frequent and inexpensive transactions.

The goal of SRM’s pivot is to redefine the company’s identity, not only to increase yield. SRM intends to establish a dividend policy in addition to its cryptocurrency strategy, possibly distributing its blockchain-generated earnings to shareholders.

SRM’s well-known wager may encourage other businesses to explore similar treasury strategies as decentralized finance evolves.

READ MORE: Upcoming Crypto Bull Run to Boost Block3 Token Sale

Contributors

Simon Simba
Simon is a writer with five years experience in crypto and iGaming. He currently works as a freelance writer at BanklessTimes where he focuses on simplifying daily crypto developments for readers. He discovered crypto in 2022 while writing news about NFTs for a news website in the US, and has since written for two other international NFT projects, and a Web3 gaming agency.