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Home Articles Grayscale Bets on $80T IP Market With New Story Trust Launch

Grayscale Bets on $80T IP Market With New Story Trust Launch

Simon Simba
Simon Simba
Simon is a writer with five years experience in crypto and iGaming. He currently works as a freelance writer at BanklessTimes where he focuses on simplifying daily crypto developments for readers. He discovered crypto in 2022 while writing news about NFTs for a news website in the US, and has since written for two other international NFT projects, and a Web3 gaming agency.
Updated: July 31st, 2025
Editor:
Joseph Alalade
Joseph Alalade
Editor:
Joseph Alalade
News Lead and Editor
Joseph is a content writer and editor who has actively participated in crypto for over 6 years. He enjoys educating others about Web3 and covering its updates, regulatory developments, and exciting stories.

Grayscale has announced the launch of Grayscale Story Trust. It aims to grant investors unprecedented exposure to the $80 trillion global intellectual property (IP) economy. This supports the $IP token, the native digital asset powering the Story network.

The initiative aims to bridge Wall Street with the fast-evolving worlds of artificial intelligence (AI), blockchain, and the creator economy. This could invite institutional capital into the foundation of programmable, onchain intellectual property.

Through Grayscale Story Trust, accredited and institutional investors gain access to $IP, the core asset and the utility and governance token that powers the Story ecosystem and its programmable IP layer. With this product, investors can now participate directly in the infrastructure layer underpinning a new generation of digital rights for artists, developers, AI firms, and global brands alike.

As with other Grayscale products, the Trust offers daily subscriptions to eligible investors while maintaining regulatory and compliance standards. While secondary market trading is not guaranteed, the move marks a significant expansion of regulated, single-asset crypto vehicles.

Why Intellectual Property Is the Next Frontier for AI, Blockchain, and DeFi

Intellectual property is rapidly becoming the most critical resource for both the digital and AI economies. In addition, the sector is valued at over $80 trillion worldwide. Traditional systems for digital rights are buckling under the explosive growth of user-generated content, deepfakes, and the insatiable appetite of AI for large datasets. The ability to register, license, remix, and monetize content, whether a song, likeness, or dataset, has never been more crucial.

The Story network already hosts over 1.7 million IP-related transactions and serves more than 200,000 monthly users. This proves that demand for frictionless, programmable IP infrastructure is real and rising fast.

By supporting the full IP lifecycle, from creation and attribution to remixing and cross-platform monetization, Story is positioning itself as the fundamental “operating system” for the next wave of AI-powered creativity and data economies.

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Simon Simba
Simon is a writer with five years experience in crypto and iGaming. He currently works as a freelance writer at BanklessTimes where he focuses on simplifying daily crypto developments for readers. He discovered crypto in 2022 while writing news about NFTs for a news website in the US, and has since written for two other international NFT projects, and a Web3 gaming agency.