The SUI price is down more than 12% this week, currently at $0.8864, with volume spiking 40.39% to $902.43 million as sellers pressed the asset lower throughout the session. The move comes despite a historic month for the token: three spot SUI ETFs launched in the US across February, culminating with 21Shares’ TSUI on Nasdaq on February 24. Each listing, rather than triggering a sustained bid, has been absorbed by consistent distribution.
Sui finds itself at roughly 1.6% of Ethereum’s market cap and 7.5% of Solana’s, occupying what Grayscale described this week as a position well-suited to attract the next wave of blockchain users, yet SUI price action tells a different story in the near term.
Three SUI ETF Debuts and a Revenue Jump Do Little to Slow the Sell-Off
The structural case for Sui is materially stronger than it was a quarter ago. February alone delivered three SEC-approved spot products offering direct SUI exposure to equity investors.
Canary Capital’s staked SUI ETF (SUIS) and Grayscale’s Sui Staking ETF (GSUI) both listed on February 18, Canary on Nasdaq, Grayscale on NYSE Arca. Six days later, 21Shares brought TSUI to Nasdaq, completing a cluster of institutional on-ramps that, historically, precedes broader adoption cycles.
Together, the three products eliminate the friction of wallets and private keys, giving brokerage account holders direct access to SUI crypto exposure for the first time. The breadth of the launch, spanning two exchanges and three issuers within a single week, represents a degree of Wall Street legitimization that few layer-1 tokens outside Bitcoin and Ethereum have achieved this quickly.
On the corporate side, Sui Group (NASDAQ: SUIG) reported revenue up 179% quarter-over-quarter to $2.4 million, driven by staking and lending activity, and expanded its SUI treasury past 100 million tokens.
A net loss of $221.8 million, stemming from asset write-downs, overshadowed those gains for equity investors, but the treasury build signals long-term conviction. Grayscale’s public framing of Sui as positioned to onboard the next generation of blockchain users added sentiment weight. None of it has been enough to arrest the slide.
SUI Price Returns to Multi-Month Base With Sellers Still in Control
On the daily chart, SUI coin is trading well below its 20-day moving average at $0.9420, with the Ichimoku Kijun sitting at $0.9783, both levels now acting as firm overhead resistance.
Analyst BitcoinSensus notes that the SUI price has returned to the multi-month demand zone between $0.80 and $1.00, a range that previously served as the launchpad for a significant expansion. The behavior at this support band will determine whether momentum can rebuild from here, or whether the level gives way.
Renewed ETF and staking interest could shore up sentiment, but until price decisively reclaims $0.9783, technicals favor the sellers. His projected trading range over the next five sessions spans $0.7550 to $0.9200, centered on the $0.8386 area, with the probability of a meaningful price increase below 20%.
Any breakdown below $0.7550 with volume would materially extend the downside leg. For SUI coin to shift the near-term outlook, the price needs to close above $0.9420 on the daily, recapturing the MA-20, before the $0.9783 resistance can even be challenged.
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