Franklin Templeton is moving deeper into crypto by agreeing to buy a CoinFund spinoff called 250 Digital. The $1.6 trillion asset manager wants to expand its digital asset business and offer more products to big investors.
250 Digital is a new crypto investment firm that emerged from CoinFund’s liquidity strategy business in early 2026. CoinFund decided to separate its trading-focused arm to focus more on Web3 venture capital deals.
The new company is led by former CoinFund leaders Christopher Perkins and Seth Ginns, who now run 250 Digital full-time. They previously helped build CoinFund’s liquid strategies and will take that experience into Franklin Templeton’s ecosystem if the deal closes.
Franklin Templeton plans to plug 250 Digital into its existing digital asset unit, which already designs products for institutional clients. The firm has not disclosed the acquisition price, but it clearly wants to add more active trading and research talent in crypto.
Franklin Templeton’s Growing Crypto Push
Franklin Templeton has been building in digital assets since at least 2018, when it started exploring blockchain networks and tokenized products. The company now runs a dedicated digital asset team of more than 50 people that works on strategy, research, and product design.
The asset manager already offers several crypto-linked products, including the Franklin Bitcoin ETF, the Franklin Ethereum ETF, the Solana ETF, and a broader Franklin Crypto Index ETF. That index fund recently expanded its holdings beyond bitcoin and ether to include XRP, Solana, Dogecoin, Cardano, Stellar, and Chainlink.
Franklin Templeton is also pushing into tokenization by working with partners to bring ETFs on-chain and allow wallet-based, 24/7 trading. These tokenized funds are designed to sit at the junction of traditional markets and public blockchains, giving investors more flexible access to familiar assets.
By acquiring 250 Digital, Franklin Templeton is adding an active crypto-investing arm to its growing toolkit. The move signals that one of the world’s largest asset managers sees long-term value in building a comprehensive digital asset platform spanning spot ETFs, index products, tokenized funds, and active strategies.
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