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Flourishing B2B Payment Market Spurs Groundbreaking Brighty Platform Launch
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Flourishing B2B Payment Market Spurs Groundbreaking Brighty Platform Launch

Daniela Kirova
Daniela Kirova
November 29th, 2023
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  • By 2030, the B2B payments market is expected to exceed $2.1T
  • Brighty Business streamlines how businesses manage financial operations
  • Its virtual and physical company debit cards mitigate geographic issues

The global market for business-to-business (B2B) payments is experiencing a robust expansion, with its valuation presently estimated at approximately $1.68 trillion. By 2030, the B2B payments market is expected to grow to a value of over $2.1 trillion, reflecting a Compound Annual Growth Rate (CAGR) of 10.7%.

Streamlining financial operations

High fees, delayed processing, and cross-border payments often hinder the smooth flow of business operations. To address these challenges, Brighty App is launching its legally compliant European B2B platform Brighty Business in November 2023. Focused on digital banking and cryptocurrency payments, the platform was designed to streamline how businesses manage their financial operations and support the market's ongoing evolution.

Meeting business needs

The platform features robust onboarding and payments and payouts operations that involve both digital assets and fiat, supported by transactional risk-checking. Brighty Business also offers cost-effective exchange, including OTC (over-the-counter) exchange, both from digital assets to fiat and back.

Convenient account management

Brighty Business also has a Payment Platform, a convenient way for companies to manage their accounts and payments. The platform has a proven presence in the market, serving thousands of B2C customers and achieving millions in monthly turnover in both the B2C and B2B sectors within the European market.

Rising to geographic challenges

One of the distinctive features of this B2B platform is the provision of virtual and physical company-owned debit cards that can be utilized by employees. This feature is especially beneficial for companies with a diverse geographical footprint.

For example, an employee located in a different region may require a card to pay for business expenses. Company-owned cards simplify this process, ensuring that employees have the necessary resources to carry out their duties efficiently — from wherever they are — while allowing businesses to maintain centralized control over expenditures.

Brightly App’s Co-Founder and CTO Nikolay Denisenko commented:

Our new B2B platform is a stride towards modernizing business transactions, making them more seamless and user-centric. It's a step towards a more efficient and transparent B2B payment landscape. This is also a very inclusive solution. Whether a business deals in crypto, fiat, or both, our platform can seamlessly facilitate all transactions.

Contributors

Daniela Kirova
Writer
Daniela is a writer at Bankless Times, covering the latest news on the cryptocurrency market and blockchain industry. She has over 15 years of experience as a writer, having ghostwritten for several online publications in the financial sector.