- KuCoin to provide marketing support and introduce Octo to strategic partners
- Partnership also marks the beginning of Asian expansion
Millions of people all over the world have turned to play-to-earn (P2E) as an accelerator into Web3. KuCoin Labs has announced an investment in P2E platform Octo’s seed round to incubate and provide strategic support in terms of marketing and introduce Octo to strategic partners, Bankless Times learned from a press release.
KuCoin’s efforts include inspiring KOL cooperation as well as helping Octo with press releases. The partnership between Octo and KuCoin Labs also marks the beginning of Asian expansion and is a steppingstone for more in-depth cooperation.
Making waves in mobile gaming for years
Octo is an established player on the mobile gaming market. Users of the platform have been able to redeem crypto and other prizes when they win games for many years. Octo has millions of registered customers and recently added Web3 utility through the creation of NFT collection The Octos, which sold out immediately.
Octo users can earn Solana (SOL) on the Octo app and might improve their earning potential by getting power-ups on in-app games. The Octo ecosystem will offer additional Web3 advantages after introducing OTK, its native token.
About KuCoin
KuCoin is one of the biggest cryptocurrency exchanges in the world. It offers access to hundreds of digital assets, margin trading, spot trading, staking, futures trading, P2P fiat exchange, and lending to 27 million customers in 207 countries. It is user-oriented with a focus on community and inclusiveness.
About Octo
Octo is a platform driven by the community. It offers casual play-to-earn gaming through a state of the art mobile app for iOS and Android. The app offers prizes to players in a model bridging Web2 and Web3.
The model features a combination of NFTs, tokens, and commodities provided by brand partners. Octo has raised $2 million and boasts 3 million registered users, of whom 25,000 are active on a daily basis.
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